BIO
Personal Profile
Dynamic and solution-driven leader with hands-on experience supporting targeted PR initiatives. Highly driven recent graduate with a passion for media and entertainment, and the ability to deliver next-level results - on-time and on-trend.
▪ Goal-focused strategist - harnesses a big-picture vision with an eye for detail to conceptualize and execute PR campaigns.
▪ Confident communicator and relationship builder with exceptional people skills and a gift for social engagement.
▪ Adaptable and organized - capable of prioritizing tasks under pressure in a deadline driven environment.
▪ Collaborative team player and problem solver - thrives when working with others toward a common vision.
▪ Proactive self-starter with a strong sense of initiative. Holds high standards for integrity, work ethics, and accountability.
Academic Achievements
Experience
B.A. COMMUNICATIONS & MEDIA STUDIES / MINOR: BUSINESS ADMINISTRATION, Sonoma State University (2023)
▪ Dean's List: Spring 2020, Fall 2020, Fall 2021, Spring 2022, Fall 2022
▪ Director of Leadership (2019 - 2020) / VP of New Member Experience (2021 - 2022) -
Alpha Gamma Delta, Delta Rho
▪ Entertainment PR experience: Cal Poly SLO band Honeyboys - wrote a press release, developed marketing materials for their new single, audited social media, and developed a roadmap to increase followers.
August 2022 - May 2023
PUBLIC RELATIONS, Primitivo, Sonoma State University
Assistant Account Executive
▪ Facilitate the expansion of the Children’s Museum of Sonoma County to amplify their presence in the community.
▪ Compose press releases to generate media coverage and use MuckRack to compile and organize contacts.
▪ Create and print flyers and other marketing materials and distribute them on-site or to social media managers.
▪ Network and build strong relationships with community leaders, media professionals, and businesses.
▪ Coordinated marketing for annual Halloween event Funtazmagoria to generate interest across the county.
▪ Collaborated with a team to market the grand opening of the mechanical waterways 2.0.
▪ Pitch and present new ideas to the Director of Operations in bi-weekly meetings.
January 2022 - May 2023
Campus Recreation, Sonoma State Univeristy
Building Manager
▪ Oversee the gym facility and operations staff, serving as the first point of contact with participants and members.
▪ Responsible for enforcing policies and rules. Promoted within two months of employment.
▪ Trained on new system Fusion to teach and support new staff in the Fall. Open and close the building and reconcile the previous day's sales.
December 2021 - December 2022
Alpha Gamma Delta, Delta Rho, Sonoma State University
Vice President of Recruitment
▪ Oversaw 50 participants throughout a three-day weekend recruitment event.
▪ Planned and led all training, and coordinated details decor and aesthetics, activities, outfits, and marketing materials.
▪ Created recruitment and philanthropy videos shown to potential new members.